Clarity keeps pets safe from snakebites this summer
Friday, 21 January 2011
Clarity has commenced an online media campaign for Murdoch University's Vet School and the first phase is about keeping pets safe from snakebites.
The objective of the campaign is to educate pet owners about keeping their pets safe from snakes in the summer months. Murdoch University also wants to achieve a greater online presence not only in Western Australia but nationally and internationally.
The campaign is being rolled out using one of Clarity's digital products, Media Manager, to host the content.
To date, the campaign has achieved tens of thousands of dollars worth of value in online and radio coverage and has been successful in reaching a broad range of people. The campaign also proves just how essential online activity is becoming in the world of integrated corporate communications.
To view the campaign go to http://snakebites.murdoch.edu.au/
