Brief: To create a fresh new design approach for St John of God's annual report that incorporated their theme of Service to Life.

Solution: 'From Birth to Life' - the idea that SJOG provides health care through all stages of life provided the inspiration for the design of this annual report. Clarity chose the tree of life to show how the organisation's core values grow into services for the community.

Result: A visually stunning representation of the health care provider's accomplishments and services to the community over the past 12 months. A concise snapshot any stakeholder would enjoy reading.