Barking Gecko

Barking Gecko is Western Australia’s locally cherished, but nationally significant theatre company for children and young adults.

We were engaged to create a new brand that positioned the company firmly in the world of the child. Our thinking was driven by the idea of ‘Lets Play’ which celebrates the realms of childhood imagination, exploration and creativity! The new visual style brought colour, surprise and fun across all touch points. To coincide with their 30th year anniversary, we developed the positioning statement ’30 years of serious play’.