A new entrant to the market, Unicorn Risk Solutions insurance brokers provide risk consulting and claims services to a range of businesses in WA. Clarity was approached to develop a brand for the firm that would have an impact in the market.

Unicorn was selected as the business name because of its symbolic link to strength, rarity, and power – attributes that embody the values, mission, and approach of the Unicorn team and are reflected in the solid, strong, and unique brand mark created by Clarity.

Unicorn’s point of difference lies in the ability of its dedicated team to provide simple yet sophisticated insurance solutions that deliver better outcomes for their clients. Our corresponding design approach is reflective of the authentic and direct methodology employed by their organisation.