Creating an authentic Brand expression
- 27 Jul 2017
- 9.00am - 11.00am
- Clarity Training Centre,
360 Rokeby Road
- Presented by
- Daniel Carroll
- $150 + GST per person
This workshop shares how to build a brand from the bottom up. It gives you tools to develop your brand values and personality and techniques on how to build this into your existing or refreshed brand.
We also consider tone of voice and persona development, critical components of the brand expression and a popular tool for people whose brand lives on social platforms.
This is a hands-on workshop, where you will take away concrete strategies to implement in your own organisation.
For those who need to share the concept of re-branding to internal stakeholders, it will give you strong platforms to support your case.
If you’re thinking about refreshing your brand, this workshop will give you some insights into how to best manage the process internally or with a brand agency.